Digital transformation is not just about back-office process automation – key components of digital BPM

Google, Amazon, Netflix, Apple, LinkedIn, Facebook, Twitter are at the forefront of digital innovation. Numerous other corporations aspire to transform at such speed and scale apropos to these great innovators. Fear of losing to competition, realizing an enviable leadership position, and customer-centric approach – drive digital innovation.

Digital transformation is meant to achieve business growth. Leadership support to digital innovation coupled with concrete actions, alignment with business strategy and initiatives to align organizational culture that is doted to embrace digital as the default to the core while shedding the fear of the unknown-technologies are harbingers of embarking a successful digital transformation journey that some executives have embraced.

Strong inspiration to corroborate a strategic vision to achieve more than what an organization doing at a point in time and determination to adopt digital transformation as a means to achieve more is foundational to digital success saga. While most of the large organizations are in a quasi-static state of a business strategy revamp – the digital innovation program follows the business strategy parlance to build capabilities across projects or teams. Evidence of such disruptive innovation often results in diversification in offerings that reshapes the competitive landscape, e.g., Amazon’s diversification and offering on-demand cloud services through Amazon Web Services can arguably one such example to ponder about, where a retailer has matured to provide digital services in cloud space that typically should have come from one of the IT giants.

Leadership initiatives to bring mindset shift from black-box psychosis towards otherwise arcane digital technologies to a soothing collaborative mode of working alongside such digital technologies to achieve an inspiring corporate vision can ensure the success of digital innovation.

The success of digital transformation depends on the alignment of business operating models to the strategy. Prioritization of capabilities, tailored metrics, and a seamless value chain entail a resounding digital vision that is planned to succeed.